BBQ. Rap Snacks is being sued by Barbie manufacturer Mattel Inc., over its “Barbie-Que Honey Truffle” chips.
Mattel is alleging Rap Snacks infringed on its iconic Barbie-stylized trademark with the release of the product attached to Nicki Minaj’s likeness. Mattel argues the snack creates confusion among consumers, as it falsely associates the product with the Barbie brand.
If Mattel wins it could get an injunction against Rap Snacks from using the Barbie name and will get damages as well as profits from the chip sales.
Can Mattel prove trademark infringement?